Posts filed under: Content Strategy

But I’m not a techy/creative type, how do I keep up?! Feeling overwhelmed by the prospect of video? I hear it all the time. Social media can be pretty intimidating...
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A while back I did a blog called “Haphazard Hashtaggery” intended to address our habit of hashtag desperation over research and relevance. Since social media is always changing, and hashtags...
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When someone visits your LinkedIn profile, are they compelled to read on? To connect with you? To reach out and start a conversation? The first thing a visitor sees is...
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As you may have heard, social media algorithms LOVE video. The problem? Not all humans love video. In fact, most humans cringe at the idea of sitting solo, staring at...
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I hear all the time “what if I don’t have any content?” People get overwhelmed thinking about all the things they need to create to establish a content strategy to create...
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It’s common for businesses both small and large to pay for a service that supports posting content to their social media channels. Especially for the small business owner, it certainly...
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In a recent study by Social Media Examiner, they learned that 40% of online marketers did not know if their efforts were working or not. According to eMarketer, measuring ROI is...
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Have you ever ordered a piece of ‘assembly required’ furniture, glanced at the cryptic instructions, put them down in frustration and tried to figure it out on your own, because,...
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You may be hearing in the news and online all the hype that… “Facebook for Business is Dead!” Yes, the algorithm is changing, yet again. But let’s take a deep...
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Imagine if everyone who read (and wrote) those “Best Times to Post on Social Media” blogs actually followed those rules? It would kind of be like everyone trying to get...
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