Blog

The Social Media Menu

Resources with a Unique Perspective

3 Steps for Social Spring Cleaning : Facebook Edition

One great thing the Cambridge Analytica debacle offered Facebook users was awareness for all the privacy features most people had no idea existed. This, and several other steps are important...

Open vs Quality Network | 5 Tips to Set Your LinkedIn Connection Standard

One question I get every single time I present on LinkedIn, no matter the audience. “Should I connect with everyone on LinkedIn?” It is a personal decision, but here are...

How do I Know if Social Media is Working?

In a recent study by Social Media Examiner, they learned that 40% of online marketers did not know if their efforts were working or not. According to eMarketer, measuring ROI is...

5 Steps to a Successful Social Media Strategy

Have you ever ordered a piece of ‘assembly required’ furniture, glanced at the cryptic instructions, put them down in frustration and tried to figure it out on your own, because,...

Facebook Freak Out – Retain Your Algorithm Relevance

You may be hearing in the news and online all the hype that… “Facebook for Business is Dead!” Yes, the algorithm is changing, yet again. But let’s take a deep...

3 LinkedIn Tips for Timid Recommendation Requesters

For some, asking for LinkedIn recommendations is as easy as saying hello. For others, it crosses over into the discomfort zone. But as we often hear, if you’re not uncomfortable,...