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The Social Media Menu

Resources with a Unique Perspective

The Best Time to Post on Social Media? Ask the numbers, not an “expert”.

Imagine if everyone who read (and wrote) those “Best Times to Post on Social Media” blogs actually followed those rules? It would kind of be like everyone trying to get...

5 ROI Questions to Ask Before Challenging Social Media

Please. If that grocery separator at Mariano’s with your face on it landed you a sale, I want to hear about it. And exactly how you knew it did. Truly,...

Annoying or Appealing? 5 Ways Brands Get Unfollowed on Social Media

Too many businesses come out of the gate on social media with no plan of attack. It’s a completely normal response, as even many Fortune 500 companies admit to shooting...

Facebook Privacy: Impact & Solutions for Business Pages Part II

In my last article, I talked about basic privacy settings on your Facebook Profile that lead to a safer and more enjoyable experience for you and your family. Here, we...
  • Facebook Privacy

Facebook Privacy: Impact & Solutions Part 1

Whether you use Facebook to share pictures of cute babies, pets and double rainbows, to raise awareness for an important cause, or as a brand evangelist or business owner, no...

LinkedIn Features You Should Be Using

You may have received an email about LinkedIn adding some new features rolling out over time. Before letting out a big sigh, eye roll and lamenting that “… here we...