But I’m not a techy/creative type, how do I keep up?! Feeling overwhelmed by the prospect of video? I hear it all the time. Social media can be pretty intimidating...

A while back I did a blog called “Haphazard Hashtaggery” intended to address our habit of hashtag desperation over research and relevance. Since social media is always changing, and hashtags...

Are you fed up with seeing messages like this when you try to boost a Facebook post? “Your ad may not run due to too much text” – even when...

Today I welcome my fabulous friend and business partner, Marie Hale, founder of AtRevenue, as she discusses why words aren’t always our best communication tools… First, I believe we need...

When someone visits your LinkedIn profile, are they compelled to read on? To connect with you? To reach out and start a conversation? The first thing a visitor sees is...

As you may have heard, social media algorithms LOVE video. The problem? Not all humans love video. In fact, most humans cringe at the idea of sitting solo, staring at...

I hear all the time “what if I don’t have any content?” People get overwhelmed thinking about all the things they need to create to establish a content strategy to create...

It’s common for businesses both small and large to pay for a service that supports posting content to their social media channels. Especially for the small business owner, it certainly...

One great thing the Cambridge Analytica debacle offered Facebook users was awareness for all the privacy features most people had no idea existed. This, and several other steps are important...

One question I get every single time I present on LinkedIn, no matter the audience. “Should I connect with everyone on LinkedIn?” It is a personal decision, but here are...